A Tua Farmácia
The the Central Pharmacy of Rio Tinto, which has been in the Health and Beauty business for more than 100 years through its physical spaces, felt the need to extend its services to digital, to respond not only to the user’s increasingly digital behavior, but also to reach a new audience, choosing Digital Spirit to create their E-commerce store.
Based on this premise, the Agency’s first initiative was to create a new Brand and respective visual identity to adapt the Company to these new circumstances. And so is born A Tua Farmácia whose main objective is to be closer to its Clients and attract new Clients, with the same knowledge and experience as always.
With regard to the online store, the focus was on usability, so that the user experience was the best possible. Strongly oriented towards the finalization of the purchase, the new store has call-to-actions throughout the purchase process, as well as intuitive navigation menus so that customers can easily complete their purchases.
- CLIENTA Tua Farmácia
- AREASaúde e Beleza
- SERVICESBranding, eCommerce