We are present at OMExpo 2017!
We finished another OMExpo (Madrid), the most important Event about Digital Marketing and eCommerce held in the Iberian Peninsula, and where we advise an annual visit, given the variety and importance of the presentations. Distributed in 10 stages, there are many dozens of speakers, which in 20 minutes presented themes ranging from Bitcoin to Holacracia, through trends in eCommerce, Omnicanal, Virtual Reality, Consumer, IoT, Programmatic, to more traditional topics like SEO, eMail Marketing and Affiliate Marketing, not forgetting the entire Legal component associated with Databases and Consumer Rights in online purchases.
Among the companies that many of these speakers represent are Vodafone, IBM, Facebook, Google, Twitter, Accenture, Correos, Eroski, MasterCard, BBVA, Bing, Iberdrola, Huffington Post, Microsoft, LinkedIn but also SME’s who presented their cases many consultants and many academics (mainly ICEMD, but not only). With so many talks, we had to make choices, even though we were in about 30, in themes as different as the importance of Storytelling, the role of Chatbots in Branding communication strategies, Omnicanal, Digital Marketing trends and Retail traditional commerce has to take advantage of the changes, Mobile Commerce, Social Commerce and the treatment of all this data with Analytics solutions. Among all these themes, the ones we’ve spent most time on are our main Service areas – eCommerce and Analytics.
We leave the suggestion for your trip in 2018 and here is the date – 25 and 26 April!